The Keller Williams Realty eEdge team is excited about the upcoming launch of the new KW eEdge myMarketing platform on April 5, 2012. At Keller Williams Realty, we believe that our realtor associates should ‘touch’ their database 33 times a year . Staying in touch with your real estate database is vital to the success of your real estate business. A 33-touch is a systematic marketing technique for reaching people in your database that you’ve already met. The new KW myMarketing platform provides our real estate agents with an all-in-one, real estate database managament and systematic marketing platform, to help them easily manage and consistently touch their real estate database.
Gary Keller’s 2012 Vision Speech focused on the importance of data and trends found in the latest KW Market Navigator. With the newest 8×8 Buyer campaign, The Bottom Line, we’ve done the work for our Keller Williams real estate agents . We’ve armed our KW realtos with the stats they need to keep their real estate clients informed on today’s every-changing environment and remind them of the opportunities your real estate business represents for them.
Video is an increasingly popular way for our KW real estate agents to relay information to their real estate clients. The 8×8 buyer campaign, Opportunity is Knocking, utilizes quick informational videos on a fresh, eye-catching template to establish our associates’ relationships, and them as the number one real estate agent in their clients’ minds. This is just one of the many powerful campaigns available in the new myMarketing platform.