Keller Williams Realty Agent Career Training

 Do Grateful Customers Equal More Business? 

Research says gratitude may be the ticket to long-term relationships with clients. When customers feel grateful, they are likely to feel a deep-rooted desire to reciprocate.

Client’s perceptions of the benefits you provide depend on the following:
 
     > Your level of choice. Does the client believe you are choosing to go above-and-beyond by buying them a gift, lunch or spending an extra three hours staging their home? Or do they see it as part of the contract?
 
     > Your motives. Does the client perceive your motives as well intended, and not selfish?
 
     > The amount of risk you take. For example, if you take a full day to show homes to out-of-town clients whose new job hasn’t been secured yet, they will be more likely to purchase from you if they do move.
 
     > The client’s need. When the client does not need the benefit you provide, they perceive you as generous and are grateful for your kindness. When they do need something and you provide it, they are often still grateful.


For real estate agents, a long-term relationship with clients is key – not only do you want every home your client buys or sells to be with you but you want all their friends’ and family’s business too.
 
Foster well intended feelings of gratefulness among your clients and you maybe one step closer.

Click here to view the full article in the Keller Center Research Report.

More Posts From The Keller Center Research Report:

What Does Your DISC Profile and Sales Confidence Have in Common?

 Turning Into Emotions Could Be Key to a Successful Sale

Maximize the Effectiveness of Your Lead Generation

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Keller Williams Realty Agent Career Training -The Keller Center Research Report: 

What Does Your DISC Profile and Sales Confidence Have in Common?

Recent research from the Keller Center found that many top sales performers tend to be high DI’s. The DISC focuses on four behavioral dimensions. D: Dominance, I: Influence, S: Steadiness and C: Conscientiousness. 

Did you know?
•65 percent of agents with High D’s are extremely successful.
•58 percent of agents with High I’s are extremely successful.
•42 percent of agents with High S’s are extremely successful.
•28 percent of agents with High C’s are extremely successful. 
 

It is important to note that top performers can be found with all types of DISC profiles but some profiles tend to have more selling confidence which directly translates to increased performance. 

For more, check out DISC Behavioral Styles and Selling Confidence in the newest edition of The Keller Center Research Report.

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The Keller Center Research Report

Tuning Into Emotions Could Be Key to a Successful Sale

Research shows emotions predict behavior better than logic. Create a favorable outcome by better understanding your real estate client’s emotions and channeling a positive perception about the buying or selling process.  How in tune are you with other’s emotions?  

Check out “Insider – Consumer Emotional Intelligence”, in the newest edition of The Keller Center Research Report, for tips about skillfully using emotional information to your benefit.

Summer Bash ‘09 to rock Mega Camp

Join Gary Keller and the rest of your Keller Williams family as Blood Sweat & Tears with Chuck Negron formerly of Three Dog Night rocks one the best venues in the “live music capital of the world.”   Tickets are on sale and there are limited seats available! This rockin’ event will feature food, fun, auctions, networking and great music!

Attending the concert is a great way to support KW Cares while having a great time! A KW Cares donation is not included in your ticket price giving you the opportunity to donate as little or as much as you want! Please be sure you include your donation on the checkout page when you purchase your tickets.

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The Keller Center Research Report:  Maximize the Effectiveness of Your Lead Generation

Leads are the lifeblood of any successful real estate career yet many agents create their lead-generation strategy based on what worked for someone else! So, how can you identify the source of leads that result in big opportunities for you and create a personalized strategy based on generating highly rewarding leads? 

Check out Closed-Loop Lead Generation in the newest edition of The Keller Center Research Report for more. John F. Tayloy, associate dean for research at Baylor University, shares suggestions to help you identify trends and create a personalized lead generation strategy. Learn how to make informed decisions about where to invest your time, effort and money. 

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