KW Agent Curriculum Path of The Mega Agent – MREA: The Listing Specialist
Wednesday, December 23rd, 2009
Keller Williams University’s Agent Curriculum Path of The Mega Agent
Millionaire Real Estate Agent: The Listing Specialist
The listing specialist on a mega team is a seller consultant. This course focuses on how to secure the listing, help the seller deal with issues concerning the house and work with the buyer’s agent. Review the job description of a listing specialist, identify the three best sources for seller leads, and learn to prospect for FSBOs, expired listings and past client referrals. Conduct a seller interview and prepare for a winning listing consultation. Handle the common objections sellers have. Secure listings, review and present offers, and make counteroffers. Create an action plan with accountability that ensures continued success.
Objectives:
- Define the role of the listing specialist and how that role can help a team increase productivity and revenue.
- Identify how leads are generated and the responsibility of the listing specialist in terms of lead generation.
- Use a telephone interview to prepare for the first appointment with the seller.
- Overcome objections to signing a listing agreement.
- Deliver a stellar listing consultation that the competition could never match.
- Consult with the seller concerning the presentation of the home.
- Create a win-win when an offer is received.
Audience:
- Listing specialists on a mega team
- Team leaders of a mega team
- Agents wanting to improve their seller consultation skills
Online Student Manual
More KW Agent Curriculum Path Courses:
MREA – Systematizing Lead Generation
Millionaire Real Estate Agent Admin: Contract To Close
KWU’s Breakthrough To Agent Mastery Guides
SHIFT – Tactic 11: Distressed Properties: Listing Short Sales
SHIFT – Tactic 11: Distressed Properties: Working with Buyers
SHIFT – Tactic 11: Distressed Properties: Listing REOs
MREA Admin: Lead Tracking and Follow Up











