Every week, Keller Williams Realty’s Millionaire Systems hosts a free audio class for members of our real estate agent community. Each week we interview real estate professionals who are building their real estate businesses by using the systems and models presented in our books. Whether you are a new or experienced real estate agent, or even considering starting a real estate agent career, these insightful interviews provide listeners with a real world perspective of “Business by the Book’!

The Gift of SHIFT: Tactic #1: Get Real, Get Right – Mindset and Action 

with Jackie Ellis

This week, Jenks will talk to Jackie Ellis, operating principal at the Boca Raton (Fla.) market center. After seeing her business decline by over $12 million in 2006, Ellis was able to SHIFT her business back up to a level of more than $30 million the following year. Listen in and learn how you can adapt these proven strategies into your business. She can tell you the exact day she felt the shift in her area and the powerful approach she implemented to come out ahead.  
 
Host Dave Jenks explores Tactic #1: Get Real, Get Right – Mindset and Action with, Jackie, a tactical genius. You won’t want to miss the steps she took to win in today’s market. 
 
Make sure to stay tuned for next week’s interview with Gene and Rebekah Rivers as Dave continues to explore Tactic #1!

SHIFT Your Real Estate Business Into High Gear with Twelve Tactics for Tough Times(Tactics 1-3)

SHIFT Your Real Estate Business Into High Gear with Twelve Tactics for Tough Times(Tactics 4-6: Find The Motivated, Lead Capture and Conversion & Internet Lead Generation )

When Baylor University put together their latest edition of the Baylor Business Review, they turned to one of their most successful alumni, Keller Williams Realty Co-founder and Chairman, Gary Keller, for their “Leadership Perspective.”

Click here to read Keller’s article, in which he addresses current market conditions and explains that right now is absolutely the time to “find the opportunity in whatever obstacles [you] stumble upon.”

Is the tide turning?

Improved affordability sparks first upturn in home sales since 2005

Sales of existing homes shot upward in September, as buyers took advantage of price reductions, according to the National Association of REALTORS®.

Sales of existing homes rose 5.5 percent in September to a seasonally adjusted annual rate of 5.18 million units, and up from 4.91 million units in August. September 2008 sales figures are 1.4 percent higher than the 5.11 million units sold in September 2007.

Lawrence Yun, NAR chief economist, said more markets are seeing year-over-year gains. “The sales turnaround which began in California several months ago is broadening now to Colorado, Kansas, Minnesota, Missouri and Rhode Island,” he said.

Also encouraging are the recent declines in inventory. Total housing inventory at the end of September fell 1.6 percent to 4.27 million existing homes available for sale, which represents a 9.9-month supply at the current sales pace.  This is a decrease from a 10.6-month supply in August, and marks two consecutive monthly declines since inventories peaked in July of 2008.

To read the entire NAR release, click here.

Every week, Keller Williams Realty’s Millionaire Systems hosts a free audio class for members of our real estate agent community. Each week we interview real estate professionals who are building their real estate businesses by using the systems and models presented in our books. Whether you are a new or experienced real estate agent, or even considering starting a real estate agent career, these insightful interviews provide listeners with a real world perspective of “Business by the Book’!

The One Minute Entrepreneur with Ken Blanchard

Ken Blanchard, Chief Spiritual Officer of The Ken Blanchard Companies and co-author of The One Minute Entrepreneur, joins host Dave Jenks in this week’s Business by the Book. In typical Dave style, he jumps in and asks Ken the tough questions we really want to know; like, “Where do entrepreneurs go wrong?” and “ What does a balance life really mean?”.

Get to know Ken and find out the four things you should be focusing on in this exciting Business by the Book!

Every week, Keller Williams Realty’s Millionaire Systems hosts a free audio class for members of our real estate agent community. Each week we interview real estate professionals who are building their real estate businesses by using the systems and models presented in our books. Whether you are a new or experienced real estate agent, or even considering starting a real estate agent career, these insightful interviews provide listeners with a real world perspective of “Business by the Book’!

Creating A Powerful Purposeful Business with Jay Abraham

Do you work with customers or clients? Do you have strategies in place to take your business to the next level? Are you familiar with the “Strategy of Preeminence”?

In an encore interview, Host Dave Jenks and well-known author and marketing guru, Jay Abraham continue to discuss his book, Getting Everything You Can Out of All You’ve Got. You won’t want to miss their exciting discussion of the “Strategy of Preeminence”. 

This Business by the Book will change they way you look at your business! You won’t want to miss this informative Business by the Book!

Other Keller Williams NEWS:

Lessons From Top Producing Female Real Estate Agents - Strategies For Building Your Business Game & Overcoming Call Reluctance

 An Emerging Story Beneath The Headlines - Real Estate Market Becoming a Suprise Safe Haven For Savings!

Keller Williams Family Reunion 2009: Kevin Carroll Announced As Guest Speaker

The Keller Center Research Report - Cash In with Clients: Know What Customers Really Value!

Luxury Homes By Keller Williams Opens Doors To New Members and Hot Leads

 Top Takeaways From Mega Camp and Lead Generation - What Really Works?

The Keller Center Real Estate Research Report 

Spend Smarter - Tips on Making Every Marketing Dollar Count

Which is better?

• Directing your marketing budget toward two or more initiatives at the same time, or
• Focusing on one initiative at a time? 
             

An article in the in the inaugural edition of the Keller Center Research Report suggests that it is far more effective to spend your dollars on at least two different kinds of marketing at the same time. 
 

Find out more about which media outlets are most successful and how you can leverage your budget the right way in “Effective Use of Your Marketing Budget” in the inaugural edition of the Keller Center Research Report.

More From The Keller Center Research Report:

Lessons From Top Producing Female Real Estate Agents - Strategies For Building Your Business Game

Consumers and Commissions - What’s Your Value Proposition?

Cash In with Clients: Know What Customers Really Value!

Online Optimization Help

Lead Generation - What Really Works?

What is Brand Equity and What Does Branding Mean To You?

MORE great marketing resources provided by Keller Williams Realty : 

• SHIFT, Chapter 4 “Find the Motivated - Lead Generation”

• Breakthrough to Mastery’s An Agent’s Guide to Upshifting Your Lead Generation

• This week’s Business by the Book: “Crafting a Powerful message“

REALTOR.ORG Turns To The Experts for Perspective and Patience

The recently passed Emergency Economic Stabilization Act is a hotly debated and highly misunderstood topic. Recently, REALTOR.org sought out Gary Keller’s expertise and insights on the impact that the credit crisis and the stabilization bill would have on the residential real estate market.
 

“The market should regain some confidence, and since markets are built mainly on confidence, that’s no small thing. In fact it’s a huge thing and it’s imperative for the market to move forward. But beyond that, we have to wait and see,” Keller said.

To read the full Q&A featuring Keller and Kenneth Riggs, with the commercial real estate analysis firm, Real Estate Research Corp., click here.

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